Sri Lanka’s Classic Travel appointed Preferred Sales Agent for MSC Cruises
Daily FT: Classic Travel, one of Sri Lanka’s leading travel solutions providers, has been named the Preferred Sales Agent (PSA) for MSC Cruises, marking an important step in expanding Sri Lanka’s travel options.
This partnership positions Classic Travel as a key player in making luxury cruise experiences more accessible to Sri Lankan travellers.
MSC Cruises, the world’s largest privately held cruise company, boasts a fleet of 23 state-of-the-art ships renowned for their innovative design, superior hospitality, and commitment to sustainability. With a strong global presence, the company has received numerous accolades for delivering extraordinary voyages that blend comfort, entertainment, and exploration.
Through this collaboration, Classic Travel gains direct access to MSC Cruises’ online reservation system, allowing travellers to check availability, receive instant quotes, and make bookings seamlessly. Additionally, customers will benefit from personalised local support, ensuring a hassle-free cruise planning experience.
Classic Travel CEO/Director Shiham Imamudeen said: “We are thrilled to be named the Preferred Sales Agent for MSC Cruises in Sri Lanka. This collaboration allows us to bring world-class cruising experiences closer to our customers, offering them a seamless and convenient way to plan their journeys. With MSC Cruises’ exceptional hospitality and our expertise in delivering top-tier travel solutions, we look forward to creating unforgettable cruise experiences for Sri Lankan travellers.”
The appointment further strengthens Classic Travel’s reputation as a premier travel solutions provider in the region. With operations spanning Sri Lanka, Bangladesh, and the UAE, and backed by the Expolanka Group, the company continues to enhance its portfolio by offering exclusive travel experiences to both leisure and corporate clients.
As Sri Lankan travellers increasingly seek immersive and high-quality holiday experiences, this partnership is set to boost the popularity of cruise vacations, providing customers with more diverse and luxurious travel options.
OSL take:
Sri Lanka’s tourism industry is on a steady growth path becoming a key revenue generator to the country while the local tourism authorities are looking at promoting new tourism concepts to attract more tourists to the country. It is in such a backdrop that Sri Lanka is looking at pushing cruise tourism. There has been an increase in the number of foreign travelers arriving in the country through cruise liners. The increase in cruise tourism has opened up a host of new business/investment opportunities in Sri Lanka’s tourism industry as well as in the ports sector in order to further uplift and develop the existing facilities to meet the increasing demand. Given the increasing business potential in Sri Lanka’s tourism industry with a steady growth potential, foreign businesses/investors could confidently explore the expanding business/investment opportunities in the industry. The interest shown by international leisure and hospitality brands to explore opportunities in Sri Lanka’s tourism industry is further indicative of the increasing business potential.
| Article Code : | VBS/AT/2025025/Z_4 |