Sri Lankan food exporters to showcase to ‘One Trillion Yuan’ Chinese market - Opportunity Sri Lanka
Sri Lankan food exporters to showcase to ‘One Trillion Yuan’ Chinese market

Sri Lankan food exporters to showcase to ‘One Trillion Yuan’ Chinese market

Daily FT: Sri Lankan exporters of food items will soon have the opportunity of accessing the giant Chinese market with the China Council for the Promotion of International Trade (CCPIT) hosting the second China On-Line Import Fair and matchmaking of Food and Agro products (CIFFA) from 15 November to 3 December.
There will be a lot of scope for a large number of exportable food and beverage products from Sri Lanka such as Ceylon tea, king coconut, coconut arrack, fruits such as mangoes, pineapples, and seafood such as shellfish, tuna fish, spices such as cinnamon, black pepper and cardamom etc. Further there is also scope for confectionary products such as biscuits, chocolates, kithul treacle, ice creams. The opportunity would be beneficial to SMEs.
“China has the world’s largest market of imported food with the retail scale exceeding 1 trillion RMB, and this market is still vigorously growing, which means there is great potential for global food manufacturers and suppliers,” CCPIT Online Marketing Coordinator Grace Li Jiani mentioned.
The event promises over 40 exhibitors, over 500 products and over 400 Chinese selected importers and dealers.
The event will invite more than 400 buyers, including e-commerce platforms such as Alibaba’s T-Mall and Further large supermarkets and relevant food enterprises as buyers.
The 1st CIFFA was held in 21-25 June. This event was also operated on a virtual platform which ran so smoothly that it was highly commended by exhibitors and buyers alike. There were 24 overseas exhibitors, 320 exhibits, 350 registered Chinese buyers and 100-plus online match makings.
The 1st CIFFA event saw more than 350 registered quality buyers participating with more than 5,000 secured orders. Buyers from large domestic exhibitions like CIIE (Shanghai), Canton Fair. Some of the exhibitors are from countries including Italy, Romania, Russia, Turkey, Mongolia, Brazil, Mexico, Dominica, Guatemala and Argentina.
Exhibitors’ benefits include Easy access to clients: Support will be given to find and match suitable Chinese importers; Online 1:1 matchmakings: Private, efficient and in-depth communication opportunities; Speech delivery at exhibit’s promotion conference; Online inquiries: Instant communication and will not miss any inquiries from clients; One-year value-added advertisement: Besides CIFFA website, exhibits will also be extensively promoted through CCPIT’s and other social media including Wechat and Chinese Tiktok for one year; Legal consultation: Legal advice will be given on exporting products to China and Translation: All information will be manually translated into Chinese and a translation service will be provided during online match makings if exhibitors have no Chinese staff.

OSL take:

Sri Lanka and China enjoy strong bilateral and trade ties that will be further boosted by a free trade agreement (FTA) currently under negotiations. Sri Lanka’s export crops as well as value added exports have recorded a steady growth. The growing business potential in Sri Lanka’s food exports is yet to be fully exploited. Sri Lankan food exporters could use the Chinese platform to further promote Sri Lanka’s food exports. Chinese businesses could look at the business/investment opportunities presented by Sri Lankan exporters.

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Article Code : VBS/AT/IM/20211028/Z_4

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