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Sri Lanka launches first end-to-end fully integrated online supermarket

Sri Lanka launches first end-to-end fully integrated online supermarket

Sri Lanka has recently launched its first end-to-end fully-integrated online supermarket specializing in grocery to cater to households island wide.
The service intends to deliver groceries and other items swiftly, conveniently and safely to the doorstep and SUPERBOX is geared to offer a wide range of products to customers across categories of fresh, chilled, frozen and dry, local media reports have stated.
Two veteran business personalities in the country have teamed up to launch SUPERBOX, to meet the need for high-quality, fast and reliable online grocery shopping and delivery services and true to the nature of ‘End to End’ supermarket concept, SUPERBOX will take care of each and every aspect of the service from warehousing, procurement, pricing, and product choice to home delivery, the Daily FT has reported.

Spearheaded by Sidath Kodikara, former Chief Executive Officer of a leading retailing company in the country and former President of Sri Lanka Retailers’ Association (SLRA) and Dulith Herath, Founder of Kapruka.com, SUPERBOX is to provide a wide-range of items from the fresh, chilled, frozen and dry categories.
Strengthened by a tier-1 warehouse management system, world-class ERP solutions, a top tier e-commerce platform and unparalleled last-mile delivery by industry expert professional organizations, SUPERBOX plans to reach out to customers across the island. All purchases from SUPERBOX will be hygienically packed with strict guidelines to ensure safety and delivered in sealed boxes, the local news report stated.
In addition to serving customers living in Sri Lanka, SUPERBOX is expected to offer a convenient service to Sri Lankan expatriates living around the world to send essentials, groceries and gifts to their friends and families at home.
The two founders of SUPERBOX count over 20 years of experience in their respective industries (retail and e-commerce) — a fact that cemented the successful and steadfast nature of their new venture.

“The COVID-19 pandemic fuelled the already steady growth of e-commerce in Sri Lanka. During the lockdown period, we witnessed the urgent requirement for a reliable, safe and fast supermarket service. Hence, we worked on the idea of creating the ideal solution to offer convenience, speed and safety to customers.
“SUPERBOX is the product of our carefully mapped, well-researched and resourced work to create an online supermarket that will cater to the needs of Sri Lankans across the nation. While the pandemic triggered the change in consumer behaviour and increased reliance on e-commerce, we believe that this trend will continue beyond this period,” Herath has been quoted as saying.

OSL take:

The launch of an end to end online supermarket is indicative of the expanding opportunities in Sri Lanka’s digital marketing sector. Sri Lankan authorities are in the process of transforming the country’s economy in to an e-economy with the development of digital platforms. This has created business/investment opportunities in Sri Lanka’s ICT and digital infrastructure development sectors. Foreign businesses/investors could therefore explore business opportunities in Sri Lanka’s ICT and digital infrastructure development sectors.

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Article Code : VBS/AT/20210315/Z_3

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