LOLC Finance leads with Sri Lanka’s first Braille-enabled Mastercard Credit Card
Daily FT: LOLC Finance has taken a pioneering step towards financial inclusivity by introducing Sri Lanka’s first Braille-enabled Mastercard credit card. Specifically designed for visually impaired individuals, this innovative card features tactile Braille elements and a distinctive blind notch, enabling ease of use and greater accessibility.
By addressing the unique needs of diverse communities, this initiative sets a new benchmark in Sri Lanka’s financial services sector, blending functionality with inclusivity.
Aligned with the campaign’s vision of “feeling the pulse of the people,” LOLC Finance is reshaping the financial landscape to be more inclusive. The Braille-enabled credit card series will extend across various offerings, including Pulse, Gold, Platinum, and World cards, as well as the women-focused SWAIREE card. The SAVI Card, the first in the Braille series, is tailored for visually impaired government sector employees and pensioners.
These cards go beyond accessibility by offering unique benefits and rewards, transforming everyday financial transactions into empowering experiences. From daily purchases to exclusive perks, the Braille-enabled range ensures a seamless financial journey for all users.
OSL take:
The expanding economy in Sri Lanka on its path to becoming a regional hub has presented business/investment opportunities in the evolution of the local ICT and digital infrastructure development facilities to be on par with the fast-evolving global trends in the field of digital economy. The Sri Lankan government has also prioritized the digitalization drive in a bid to transform the country into an e-economy. This has created many business/investment opportunities in Sri Lanka’s ICT and digital infrastructure development sectors. The growth and profits recorded by these sectors indicates the increasing business potential in them and the lucrative nature of ventures in them. Foreign businesses/investors could therefore confidently explore the expanding opportunities in Sri Lanka’s ICT and digital infrastructure sectors while also looking at local collaborations with the aim of further expanding operations.
Article Code : | VBS/AT/20250115/Z_8 |