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Sri Lankan tourism authorities hold Sri Lanka Food and Cultural Festival in Sydney

Sri Lankan tourism authorities hold Sri Lanka Food and Cultural Festival in Sydney

A Sri Lankan tourism consumer promotional event titled “Sri Lanka Food and Cultural Festival – 2019,” which was jointly organised by the Sri Lanka Tourism Promotion Bureau (SLTPB) and the Consulate General of Sri Lanka in Sydney was held at Tumbalong Park in Darling Harbour from November 23-24.
The dignitaries at the official opening had included, Scott Farlow, Leader of the House of the Legislative Council of New South Wales, representing Acting Minister for Multiculturalism in NSW), Kevin Connolly, MP/Riverstone, Karen Pensabene, Strathfield Council, J.C Weliamuna, High Commissioner of Sri Lanka in Australia, Nimal Bandara, Consul General/Sydney, Abdul Raheem, Consul Commercial, Charmarie Maelge, MD/SLTPB and Peter Mckeon, General Manager, Sri Lankan Airlines/Australia also participated for the event.
The main objective of this consumer promotion was to create awareness among Australian travel community that Sri Lanka is most preferred destination for leisure and holidays.
Subsequent to a successful event of a similar nature held in 2017, the SLTPB had decided to organise a consumer event to attract more Australian travellers to Sri Lanka.
According to local media reports, the event was a great success with the presence of Sri Lankan travel and trade companies as well as many Australian visitors who enjoyed the Sri Lankan festival environment.
Major activities that had taken place at this two-day festival, included exhibition and sale of Sri Lankan products, tasting of Sri Lankan food and Ceylon Tea, cultural performances, question and answer sessions with give aways, a video presentation on Sri Lanka, distribution of promotional materials, selling of tour packages by Sri Lankan travel companies, etc.

OSL take:

Sri Lanka’s tourism sector is one of the most promising economic sectors that has shown an impressive growth in the past few years. Despite suffering a setback following the Easter Sunday attacks in April, Sri Lanka’s tourism sector has shown an impressive return to normalcy. Many key global travel publications have noted that Sri Lanka is among the top tourist destinations of the country. All this has resulted in the expansion of business/investment opportunities in Sri Lanka’s tourism industry.

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Article Code : VBS/AT/02122019/Z_4

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