Sri Lanka wins prestigious Green Destinations Bronze Award for Sigiriya at ITB
Daily FT: Sri Lanka has won the prestigious Green Destinations Bronze Award for Sigiriya at the ITB travel fair in Germany.
Foreign Affairs, Foreign Employment and Tourism Deputy Minister Prof. Ruwan Ranasinghe expressing commendation on the win said it was a testament to Sri Lanka’s unwavering commitment to sustainable tourism.
“Recognized globally, Sigiriya is not just a rock but a UNESCO World Heritage Site, celebrated for its rich cultural and archaeological value.
The surrounding jungles and the presence of wild elephants make it one of Sri Lanka’s most famous tourist destinations,” he said.
“This prestigious accolade highlights the dedication of our people and opens up vast opportunities to further develop our country and enhance our reputation among travellers worldwide. It is through such recognition that we can build greater awareness of the beauty, history, and sustainable practices that Sri Lanka has to offer,” the Tourism Deputy Minister said.
“As we celebrate this proud moment, we reaffirm our dedication to promoting responsible and eco-friendly travel. Let us continue to work together to preserve and protect our natural and cultural heritage, ensuring a brighter and greener future for Sri Lanka,” said Prof. Ranasinghe, adding, “Thank you for your continued support and trust in Sri Lanka Tourism.”
OSL take:
Sri Lanka is continuing to gain global recognition as an emerging travel destination offering foreign visitors an unparalleled experience. All these have resulted in a steady growth in Sri Lanka’s tourism industry. All these positive developments have resulted in the expansion of business/investment opportunities in the local tourism industry. These opportunities range from direct and indirect ones from the development of infrastructure and supplementary infrastructure facilities mainly related to the tourist destinations as well as in the leisure and hospitality sectors. Given the increasing growth and business potential in Sri Lanka’s tourism industry, foreign businesses/investors could confidently explore the growing opportunities in the industry.
| Article Code : | VBS/AT/20250312/Z_8 |