‘Sri Lanka Trade Fair Dubai 2024’ to foster business growth in November
Daily FT: The highly anticipated ‘Sri Lanka Trade Fair Dubai 2024’ (www.srilankatradefair.org), a platform designed to foster business growth and international trade between Sri Lanka and the Gulf region, is set to take place on 2 and 3 November.
The event has garnered the full backing of the Sri Lankan Embassy in the UAE, the Consulate General of Sri Lanka in Dubai, and chambers of commerce across the UAE and other Gulf countries.
The ‘Sri Lanka Trade Fair Dubai 2024’ will showcase the best of Sri Lankan products, services, and innovations, providing a critical platform for Sri Lankan businesses to connect with well over 15,000 buyers, investors, and partners from across the Gulf region and beyond.
“We are thrilled to bring this unique event to Dubai, offering a prime opportunity for Sri Lankan enterprises to showcase their excellence on an international stage,” said Pixel Advertising Solutions CEO Sanjaya Rathnayake, the main organiser of the event.
“This event will not only highlight the capabilities of Sri Lankan businesses but also foster meaningful connections. We invite all Sri Lankan businesses to seize this opportunity to showcase their products and services at the ‘Sri Lanka Trade Fair Dubai 2024’. Join us in Dubai to explore new markets, build lasting partnerships, and contribute to the continued growth and success of Sri Lanka’s export sector,” he added.
The ‘Sri Lanka Trade Fair Dubai 2024’ will feature a range of activities, including over 100 booths showcasing a diverse array of Sri Lankan products and services, networking sessions with industry leaders, potential investors, and key decision-makers from the Gulf region, and a series of seminars and panel discussions on topics relevant to trade, investment, and economic cooperation between Sri Lanka and the Gulf.
OSL take:
Sri Lanka is currently engaged in several programmes to promote the business/investment opportunities in the country while working to further strengthen and expand the country’s trade ties with other foreign countries. It is in such a backdrop that Sri Lanka is organizing the Sri Lanka Trade Fair Dubai 2024 to further promote the opportunities on offer in the country. The lucrative nature of expanding opportunities in Sri Lanka have seen many foreign businesses/investors expressing interest in doing business in Sri Lanka. With Sri Lanka on a growth path supported by the country’s geographical positioning in the Indian Ocean, the strong trade ties and the many incentive schemes on offer for foreign businesses/investors, the country presents an ideal destination to set up bases to engage with other countries in the region. Sri Lanka’s target of becoming a regional hub would further boost the business/investment opportunities on offer. The growth and profits recorded by local businesses as well as foreign businesses operating in Sri Lanka indicate the lucrative nature of the opportunities in Sri Lanka. Given the growth and business potential in Sri Lanka, foreign businesses/investors could explore the expanding opportunities in the country while also looking at forming collaborations with local businesses with the aim of expanding operations locally and internationally.