Sri Lanka’s DIMO announces its new brand identity during 27th Mercedes Trophy Tournament
Diesel & Motor Engineering Plc (DIMO) of Sri Lanka, which is the only authorized general distributor for the Mercedes Benz in the country, has reportedly announced its new brand identity during the launch of the 27th edition of the Mercedes Trophy Tournament.
The 2019 edition of the Mercedes Trophy National Final Sri Lanka tournament is to be held on July 6, 2019, at the Royal Colombo Golf Club and it is open for all Mercedes-Benz owners.
Golfing enthusiasts from across Sri Lanka are to participate as they take on the green to be crowned the national winner.
Looking back, as DIMO reaches its 80th birthday this year, the company has demonstrated an impressive contribution to the nation’s progress and continued to focus on enhancing the quality of life of all Sri Lankans by diversifying into Medical Engineering, Building Management Systems, Power Generation and Distribution, Material Handling, Storage and Warehouse solutions, Power Tools, Agricultural Equipment, Total Lighting Solutions, Construction Machinery, Ship Repairing and Agriculture, the local media has reported.
According to media reports, DIMO plans to expand beyond Sri Lanka by leveraging on its different fields of expertise.
Ranjith Pandithage, Chairman and Managing Director of DIMO has reportedly stated, “Our new identity positions DIMO as a visionary company, equipped and prepared to take on the challenges of the next decade and beyond. We always approach social, economic and environmental concerns that would inspire customers and transform the world we live in, while maintaining a world-class standard. As a company renowned for keeping abreast of the needs of the contemporary world, I am certain the new brand identity would help bring renewed vigour to our team as we look forward to the future.”
OSL take:
The success of Sri Lanka’s DIMO company is indicative of the strength and growth of the country’s private sector. Many private sector companies have expanded their businesses overseas as well. Given Sri Lanka’s geographical positioning and the many trade agreements enjoyed by the country, Sri Lanka is undoubtedly the best business destination in the South Asian region. Foreign businesses/investors could explore the possibility of forming partnerships with local companies.
| Article Code : | VBS/AT/24062019/Z_4 |