Browns Reimagines Travel with Urbania: A First for Sri Lanka
The Morning: Brown and Company proudly announced the launch of the Urbania T2 Diesel 16-Seater Premium Mini Coach, introduced for the first time in Sri Lanka in partnership with Force Motors India.
Established in 1958, Force Motors is a leading manufacturer of light commercial and utility vehicles and mini coaches, while serving as the OEM supplier for globally renowned brands such as Mercedes-Benz and Volvo India.
The same precision engineering and premium- grade components which drive these internationally renowned names, now power the sleek and spacious Urbania T2, positioning it as one of the most progressive and dependable vehicles in its segment.
Priced at LKR 19.5Mn and exclusively designed to meet the evolving needs of the tourism sector, the Urbania T2 redefines comfort, safety and practicality in one seamless travel experience.
At 23 feet in length and with a full-stand up roof height of 6 feet, the premium mini coach comes equipped with unparalleled space for both passengers and drivers alike.
Features such as wide aisles, generous legroom, dedicated luggage and hat racks, and an ergonomically designed driver’s area ensures that the Urbania T2 is the new standard in modern travel.
Currently the only mini coach of its kind in the market and positioned between Toyota HiAce and the Coaster and Civilian minibuses, the Urbania T2 is armed with a variety of premium amenities.
From panoramic windows that guarantee uninterrupted views, to personalised reading lamps and USB charging ports, every detail has been considered. Safety remains a priority, with multiple built-in emergency exits ensuring peace of mind on every journey.
Commenting on the new initiative, Milinda Nawarathne, Head of Heavy Machinery – Brown and Company stated, “The Urbania T2 is one of the best options for long distance journeys, where passengers can travel comfortably and luxuriously at the same time.
Ample walking, luggage and leg space, along with multiple emergency exits, are some of the key features of this premium mini coach.
We are excited that this synergy with Force Motors has given new shape to an
innovative travel solution that combines sleek ergonomic design with durability.”
Backed by Browns’ unmatched islandwide after-sales support and 150-year legacy of trust, customers will benefit from a fully equipped central workshop in Ranala.
Along with 24/7 mobile service facilities and extensive service centres across the country, this comprehensive support ensures that Urbania clients have access to reliable and professional services at all times.
The strategic synergy between Force Motors India and Browns reinforces both entities’ commitment to providing world-class mobility solutions to Sri Lanka, while transforming the automotive landscape.
OSL take:
Sri Lanka’s increased economic activities have presented a host of business/investment opportunities for foreign businesses/investors on the lookout for lucrative ventures in the country. With Sri Lanka poised at becoming an emerging business destination in the region, supported by the country’s geographical positioning in the Indian Ocean, the many trade agreements as well as trade concessions and an improving ease of doing business environment in the country, have all served to boost the country’s key economic sectors. The growth in trade, business and tourism industries with increased foreign travelers to the country, there is an increase in demand, especially in the services sector. This increase in business, trade and tourism activities in the country has presented unique business ventures in the country like the launch of the Urbania to meet the increasing demand in the transport sector. With Sri Lanka witnessing an increased interest among foreign businesses/investors as well as foreign tourists, the emerging business/investment opportunities present lucrative ventures.
| Article Code : | VBS/AT/20250925/Z_2 |